Digital Campaign    |    Telemundo / NBCUniversal    |    Sep 2019
Challenge
The Casillas Crew is Back

The #1 Super Series Hits Telemundo Again. No doubt, the twists of this new season are gonna stir up some serious buzz online. What’s gonna go down with Aurelio and the Casillas family?

So much has changed and the fans are on edge—that's why the digital campaign was a real tightrope walk: sparking those chats without spilling the beans, all while living up to one of the biggest events in Hispanic TV for 2019.

Rollout
Character posters
Rollout
Trailers

NBC Universal / Telemundo / El Señor de los Cielos / Digital trailer 1

NBC Universal / Telemundo / El Señor de los Cielos / Digital trailer 2

Rollout
Triptychs for IG